Calazo graphic language

Calazo is a publishing house focusing on outdoor literature, such as guide books and maps. Their books are sold through ordinary book stores, as well as through sports- and outdoor stores. This called for the need of a strong graphic language, to make their books and maps visually stand out in the motley surroundings of a sports store. 

Blinkers Brands was involved from the beginning, and developed Calazo's trademark striped design, which we are convinced has been part of the publishers success story. Since Calazo's start in 2004, they have published around 50 titles.